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We provide guidance for hotels, resorts and destinations…
- Open, rebrand, or refocus and operate with style, intrigue and a clear understanding of opportunities and expectations
- Compete effectively in the market against the competitive set
- Achieve market dominance and local recognition
- Gain partnerships through local demand generators, and domestic and international travel and meeting industry relationships.
- Engage public relations, e-commerce and social marketing to expand reach and engage advocates
By creating optimal revenue mix
- Based on the demand drivers in the market.
- Maintain prominent visibility and maximize merchandising opportunities with brand and third parties as growth opportunities
- Engage corporate transient customers – locally, nationally and internationally
- Develop and manage domestic and international travel agent and tour operator agreements
By evaluating, coaching and supporting
- Review Revenue Management strategies and tactics
- Monitor STR performance, competitive initiatives, trends and area calendar of events to generate accurate demand forecasts
- Manage Group and Transient inventory and pace
By electronic branding
- Ensure property website depicts a visually pleasing, relevant and accurate description, while creating an easy online reservation system
- Responsive web design
- SEO optimization. Monitor results and modify as required
By sourcing marketing partnerships and sales tools
- Evaluate and recommend electronic tools for communications and operations
- Identify & connect industry and local partnerships to generate additional sales channels